Capability 05

The right creators, briefed to sell.

KOLs, KOCs, affiliates and talent matched to your brand and briefed against a commercial outcome – with reporting that tells you what actually worked.

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The problem

Most influencer campaigns buy reach and hope for sales.

Follower counts are not a media plan. We start from who your buyer trusts, brief every creator against a sales objective, structure the fee around it, and report on orders and revenue – not impressions.

What’s included
  • 01
    Sourcing and vettingEvery tier, from 300+ existing relationships.
  • 02
    Commercial briefCreative direction built around a sales objective.
  • 03
    ContractingFees, usage rights, compliance.
  • 04
    ApprovalsContent reviewed before it goes out.
  • 05
    Post-campaign reportReach, traffic, orders, revenue, cost per order.
How it works

Four steps. Then it runs.

01

Objective

What has to sell, to whom, by when.

02

Roster

Chosen by audience fit and past performance, not follower count.

03

Run

Briefs, approvals, schedule, links and codes.

04

Report

What sold, who to keep, what to change.

12MViews · 150 creators · one campaign

150 creators, 12 million views, sales target beaten.

One campaign, briefed to a sales outcome and reported on orders. Name on request.

See our work
Other capabilities

Work with us.

Tell us what you sell. We’ll tell you how we’d sell it.

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